If you are a website or a blog owner, you cannot ignore the fact that search engines play a vital role in building traffic and productivity of your website. More than 80 percent of people looking for services and products online find it through major search engines like Google, Yahoo!, and MSN. So, you have to get better rankings in these search engines if you want to attract targeted customers to your website. These are people who are more likely to buy from you. This is the main reason why you should optimize the pages of your site.

First of all, you should check the title Meta tag. Including the most important keywords and phrases in the title Meta tag helps to increase the search engine ranking of the site. Avoid using very long keywords and don’t repeat keywords in the Meta tag as these things are not consider search engine friendly. Also make sure that your website has quality and unique content. Try to include major keywords in the first sentence of your article and have at least 300 words in each page. And keep your site up to date with latest information.



Sitemaps are also one of the major tools which can improve search engine ranking of a site by making sure that all the pages can be found. They act as a navigation aid by providing an overview of a site's content at a single glance. Sitemaps also helps search engines find and index website pages, but it does not guarantee all links will be crawled or indexed. As Google, Yahoo, Ask, and MSN use the same protocol, having one sitemap lets the four biggest search engines have the updated pages of your website.

Now, to get traffic by getting many top keyword rankings in the search engines, you also need to have good one way links from different websites linking to your keyword page. One way link building is considered as one of the most important tasks in search engine optimization. And best way to get one way link is to submit short articles with your anchor links in them to advertise on blogs. There is no limit on the number one way links you can make. So, technically speaking, you can have hundreds of one way link to any webpage you like and get the full benefit of search engine traffic.


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